New Look: The new Filippa Firenze design

THE NEW PACKAGING AND LOGO DESIGN BY FILIPPA FIRENZE | APRIL 2022

Filippa Firenze shines in a new look: more modern, younger, but without losing its Italian charm. Pastel feminine tones meet a clear design, created by the renowned design agency VIEREINHALB. What will definitely remain is the iconic Italian lemon as an icon. It stands for sparkling, charming Dolce Vita, just like Filippa Firenze.


Entrepreneur & Founder Kyra Kuklies

Kyra Kuklies
Entrepreneur & founder of Filippa Firenze GmbH